I've been building businesses for over a decade. Now it's time to help you build yours.
Coffee, dirty soda & lemonade: the permits, the pricing, the ice math and the bookings. Written by someone who actually did it.
Each book: 21 chapters + a 17-piece printable toolkit. Research → permits → equipment → menu → pricing → your first event → profit. $19, instant download.
21 chapters + 17 printable tools. Permits, ice math, pricing & profit: the whole business.
Espresso vs batch, power & water, menus that move lines. 21 chapters + 17 tools.
Lemons fresh or bottled, sugar, ICE & hot Saturdays. 21 chapters + 17 tools.
Not a toolkit: a full 36-chapter marketing playbook, absolutely loaded. 22 places events hide, outreach scripts that get answered, the vendor-fee math, and how one good Saturday becomes five more. 10 printables ride along. $19.
SKIP THE FEE. NEVER SKIP THE REVENUE.
Get it on EtsyEvery cart line has both of these waiting next to it in the shop.
Your cart's field guide + Book the Cart. One builds the business, one fills the calendar. 57 chapters, 27 printable tools.
separately $38 together $29
Grab the DuoAll 21 printable worksheets: packing lists, startup budget, pricing math, event forecasts. No book to read first. The binder that runs the cart.
separately $39 just $9
Add the ToolkitJade Valore is the co-founder of Rad Coffee, an independent coffee company she started with her husband, Rusty, in 2015. What began as a small pop-up grew into multiple storefronts, a large team, and a nationally recognized brand, with Jade eventually being named to the Forbes 30 Under 30 list.
For more than a decade, Jade has been hands-on in the parts of the business most people never see: building the brand, marketing, opening locations, creating systems, managing teams, developing products, working events, and figuring things out as the company grew. Brew for Success is where she turns that real operating experience into practical guides and tools for people building beverage businesses of their own.
poured at events for
The cart books live here. The rest of the operation lives at these two stops.
Jade's home base: the story, the projects, and everything she's building next.
Visit jadevalore.comThe ops side: tools, templates & systems for running small food and beverage shops day to day.
Visit deskpanther.com